Shreveport-Bossier: My City, My Community, My Home
Where are we as a community? Who do we want to become in the future? Join Jeffrey Goodman, Director of Marketing and Development for the YMCA of Northwest Louisiana, as each week he interviews a resident of Shreveport-Bossier about the community from that particular person’s lens and perspective.
Episodes

2 days ago
2 days ago
This week we have the special opportunity to sit down with Alan Clarke, Executive Director of the Metropolitan Planning Commission for the City of Shreveport, as he looks back on 46 years with the City. You can find our full discussion here.
Here are the questions I asked:
0:28 1. Alan, you are the Executive Director of the Metropolitan Planning Commission (or the MPC as many people know it). After 46 years with the City, you recently announced that you will retire at the end of this year. Tell me about some of the different roles and responsibilities of the MPC for the City.
3:51 2. You recently helped spearhead the $300,000 master plan update, the first since the $1.2 million “Great Expectations” Master Plan was delivered to Shreveport residents in 2014. Tell me about the master plan update and why this is so important.
7:30 3. We’ve heard a lot in the news recently about Shreveport’s new One Stop Shop. Tell me some about this and why this is an important development.
8:40 4. We often hear that it’s easier to do business in Bossier than in Shreveport. In your opinion, why do people think or say this?
10:28 5. Lastly, as you look back on your time with the City, talk to me a little about your legacy. What do you count among your greatest accomplishments? How about your biggest regrets?

Thursday Aug 21, 2025
Thursday Aug 21, 2025
What do we want our city to look like in the future and how do we get there? My two guests this week are doing the work to help answer these questions. You can find my full discussion with Rachel Fischer co-hosted by Verni Howard here.
Here are the questions I asked:
0:44 1. You are a critical part of one of the largest and most ambitious citywide cleanup efforts in Shreveport’s history – The City of Shreveport Block by Block Initiative. How did you first come to be involved in this project?
6:55 2. Talk a little about the Block by Block Initiative.
11:25 3. If you’re part of the community and have never seen one of these - what do one of the 11 clean sweeps look like?
24:39 4. Today is actually your last day in town. Tell me what your work has looked like with the City?
28:43 5. Share one of the most enlightening or revealing moments each of you has had in this work so far.
33:00 6. Rachel, we were all together at the City Council meeting earlier this week when you presented your case study. Tell us more about the material and what you presented. What information have you left for the City to build upon as far as Block by Block goes?
40:28 7. Block by Block is the result of an intensive planning and leadership effort led by a team of city and community leaders selected by Mayor Arceneaux to participate in the Bloomberg Harvard City Leadership Initiative—a global program that helps cities design more effective public policy. Shreveport was one of a limited number of U.S. cities chosen for the initiative.
I’ve read where Mayor Arceneaux said, "You'll see the difference in buildings that are repaired or removed; in streets that are brighter, cleaner and safer; and neighborhoods that people once again feel proud to call home.”
What happens once the eleven weeks end? How do we ensure that this wonderful initiative has an ongoing and long-term effect on the community?

Thursday Aug 14, 2025
Thursday Aug 14, 2025
Join us this week as we learn more about one of our great business success stories. You can find my full discussion with Loreli Lopez, Vice President and Owner of PPT Inc., here.
Here are the questions I asked:
0:27 1. Let’s start with just some family history. Tell me a little about your parents’ background. And when and how did you end up in Shreveport-Bossier?
8:53 2. You are the Vice President and Owner of PPT Inc. Tell me about how the business got started and some of the services you offer today.
19:50 3. You are the Chair of Scholarship for the Hispanic Heritage Association of NWLA and I want to speak about your important involvement and work with the association. Talk to me about the scholarship program you have helped oversee the last several years.
25:52 4. Talk to me about how you have seen the local Hispanic community evolve and change over the years?
28:13 5. What are some steps you feel could be taken to further integrate the Hispanic community into the greater Shreveport-Bossier community?

Thursday Aug 07, 2025
Thursday Aug 07, 2025
This week we gain wonderful insight into Bossier Schools and all the extraordinary work they are doing to strengthen our community's future. You can find my full discussion with Superintendent Jason Rowland and Communications and Media Officer Sonja Bailes here.
Here are the questions I asked:
0:31 1. We have an incredible team here. Jason, you come from a family deeply rooted in public education.
On January 1, 2024, you became the Superintendent for Bossier Schools, after serving as Assistant Superintendent of Administration and Personnel for Bossier Schools since 2019. And you have hit the ground running to say the very least. We’ll try to cover some of the high points, of which there are many.
One of your key initiatives was the Empowering Principals mentoring program. Talk to me some about this if you could.
5:31 2. Sonja, how lucky Bossier Schools is to have someone like you. You have been the Public Relations Liaison for more than a decade after spending 20 years in television news. You have been heavily involved in community service and non-profit work and are an Athena Award nominee and Virginia K. Shehee Most Influential Woman honoree and a recipient of the Clyde E Fant Memorial Award.
Talk to me some about your role with Bossier Schools.
9:20 3. The two of you oversee a wonderful podcast entitled “On the Record with Bossier Schools.” Talk to me about the genesis of this project and why it is such an important part of your work.
15:39 4. I read that approximately 13% of your students are from military families. Tell me how you have to think about your military students in a customized way, as well as how you have to think about and approach your relationship with Barksdale.
22:56 5. Talk to me about the Monday Morning Memo. Give me an example or two of what that sounds and looks like.
30:12 6. What does your weekly collaboration look like, the two of you?
33:08 7. Bossier Parish is booming. Talk to me about how this growth is impacting enrollment and your overall approach to overseeing Bossier Schools.
37:07 8. Jason, you were recently selected by the National School Public Relations Association as one of the top 25 Superintendents to watch in the country.
I read something that was incredible. That when school started last year, you boarded a school bus and visited all 34 Bossier School campuses in two days to offer words of encouragement.
What does being a great superintendent and leader mean to you?
45:21 9. One of the recurring themes on this podcast is about how many of our young people leave after school and don’t return. How can we do a better job at holding on to our best and brightest?

Thursday Jul 31, 2025
Thursday Jul 31, 2025
Many cities similar-sized to us have large universities and/or sports teams that bring the community together. We probably will never have either of those things BUT one thing we should all feel great about and come together around is the fact that LSUS just completed the greatest season in baseball history. You can find my full discussion with Head Coach Brad Neffendorf here (or wherever you get your podcasts by searching "Shreveport-Bossier: My City, My Community, My Home").
Here are the questions I asked:
0:38 1. You recently completed the greatest season in baseball history. 59-0. LSUS Baseball’s first national championship and the first national championship at LSUS in any sport. Clearly you’re doing something very right.
Rather than rehash the season which I know you’ve done in countless interviews, I’d rather spend today just getting your thoughts and perspective on a few different things.
Let’s start here.
You were hired in early 2020. And when your hiring was announced, LSUS AD Lucas Morgan called you a “winner”. What does being a winner mean to you? Both for yourself and if you were using that word to describe one of your players?
7:35 2. You have coached countless pitchers who signed professional contracts. Why do pitchers flourish under your guidance?
16:07 3. You recently received the Skip Bertman Coach of the Year Award honoring the nation’s top coach from any level of college baseball. In speaking about the award, you said that Coach Bertman embodied everything a great leader and coach should represent. In your opinion, what makes someone a great leader and coach?
18:47 4. All of us face adversity at different times in our lives. In the final game, after going 58-0, your team went down early 4-Zero. Share some of your thought process in that moment, in hopes of helping all of us deal with adversity better when we inevitably face it. Also, what do your think your team’s process was at that time to push through the challenges and early difficulties in the championship game?
23:42 5. In speaking about this year’s team, you said that they became incredibly close, extremely quick. Talk to me about some of the factors you attribute to the team’s quick and strong process of bonding with one another.
31:22 6. You once said, “A lot of cities are built off something, but the athletic piece is what takes it over the top”. I know how important sports can be for a town’s identity, self-esteem, and just for bringing everyone together? How can we make LSUS sports and all the incredible things you are doing part of more of our community’s lives?

Thursday Jul 24, 2025
Thursday Jul 24, 2025
For more than three years now and 149 episodes, I have been sitting down with community leaders talking about how do we get our city to the next level. I think there are as many answers to that question in this discussion as in any I have had. You can my full conversation with Winston Hall here.
Here are the questions I asked:
0:32 1. Winston, you’re a professional entertainer and tour guide, deeply knowledgeable about the rich and important music history of our area. And we’ll get into all that and many other things today. But let’s start here.
There’s an interesting story I’ve heard about your first gig as a performer. Share that if you would.
4:39 2. You help oversee a fascinating podcast entitled Louisiana Haywire. Tell me about the genesis of this project, as well as the great national news it was recently able to share.
10:29 3. You were recently appointed to the Louisiana Music Commission. What is the Commission and how could this potentially be important for our area?
17:23 4. Like you, I share an interest in seeing a museum locally dedicated to the importance of Leadbelly. Tell us about Leadbelly and what made him such an important figure in music all across the world.
22:30 5. I’ve heard you say that we don’t talk about our rich music history enough. In your opinion, why do we struggle as a city at knowing, preserving, and rallying around (with pride) our city’s rich musical past?
29:40 6. We haven’t talked much about it but you’re one of the area’s most knowledgeable historians about Municipal Auditorium.
Let’s say in your newly appointed position to the Louisiana Music Commission, they tell you that you get one project locally to better tell and preserve our area’s rich music history. What project would you most want to see happen?

Thursday Jun 26, 2025
Thursday Jun 26, 2025
Vernae and Lance Thompson are helping our young people find purpose. You can find my full discussion with the founders of the Dream Big Interactive Initiative here.
Here are the questions I asked:
0:31 1. We’re going to talk all about the Dream Big Interactive Initiative today. But let’s start here.
Pretend you’re in a school and there’s a child listening and you have a chance to encourage them, what would you say?
1:25 2. Talk to me about starting Dream Big. We have so many challenges in our community it can be difficult to know where to start when you set out to address them. How did you decide this is what we’re going to do and where we’re going to do it?
4:08 3. In 2004, Dream Big impacted nearly 7,000 elementary students. Tell me how it works, what I’m going to see and experience when you go into a school?
6:39 4. Tell people your age 3 Michael Jackson story.
13:20 5. Lance, you are a contemporary R&B singer, songwriter and producer, who has amassed over one million video plays over various social media platforms. You believe in showing your gifts and talents to the community where you grew up. Why do you think this is so important? And, what do you attribute your success to compared with some of your peers that you grew up with?
20:10 6. As you look out at our community, what are some of the things that concern you the most?
30:33 7. Lastly, what gives you hope that we’re headed in the right direction as a community?

Thursday Jun 12, 2025
Thursday Jun 12, 2025
What an important role the Bossier Council on Aging is serving. You can find my full discussion with Tamara Crane here.
Here are the questions I asked:
0:47 1. For the last 15 years, you have served as the Executive Director of the Bossier Council on Aging, one of the critical nonprofits in our community. Talk to me about 2-3 of your key services and programs.
4:58 2. Your philosophy at the Council is that senior citizens should live independently with dignity for as long as possible. What are some proactive things seniors can do to prolong an independent quality of life?
10:20 3. You and I have both been very involved with LSUS’ Institute for Nonprofit Administration and Research (or INAR as most people know it). You participated in two of INAR’s cohorts, first as a mentee then as a mentor. What are some reasons that you think INAR is so valuable to have in our community?
15:01 4. On June 16, you will be celebrating an incredible milestone – 50 years of the Council on Aging serving Bossier Parish. What are some challenges today that maybe did not exist when the Bossier Council on Aging first started supporting our seniors?
20:18 5. And for those in our community listening, how can they best help you achieve your mission?

Thursday Jun 05, 2025
Thursday Jun 05, 2025
It's invaluable to have people who are able to step back and see our community as a whole and how it compares with other towns across the country. This week we sit down with one of the best that I know. You can find my full discussion with Danielle Richard here.
Here are the questions I asked:
0:29 1. I put you in with previous guests like Mack McCarter and LeVette Fuller, as one of the great thinkers about community that we have. And I want to nerd out today with you talking about and looking at our community.
But let’s start here. Let’s just level set.
You grew up in Franklin Parish, in Winnsboro, LA. Tell me a little about growing up in Winnsboro.
4:38 2. You are the owner and creative director of Richard Creative. Tell me about Richard Creative and some of the different services you offer.
6:55 3. You have studied social systems, writing an extremely thoughtful book entitled System Redesign Handbook For A Humane Era: Harnessing 12,000 Years of Knowledge to Edit Systems for Human Thriving.
Tell me some of the things you concluded that make a system more humane?
14:32 4. We have a sprawl issue in this community. Talk to me about some of the ways we can begin getting our core more densely populated.
25:32 5. In your book, you look at systems and explain that we made them all up as humans and so we have the power to un-make them as much as we want. I have heard you talk about City Building, Historic Preservation, Infrastructure and Transportation, Planning, and Incremental Development.
In our community, what systems would you prioritize as ripe for a redesign?

Thursday May 29, 2025
Thursday May 29, 2025
This week we sit down with one of our community's most fierce defenders. You can find my full discussion with Bob Thames here.
Here are the questions I asked:
0:39 1. You have a really interesting journey, with a number of fascinating chapters and hopefully we’ll get to a number of them.
Let’s start here.
You are one of Shreveport-Bossier’s greatest advocates. An absolute fierce defender of this community. Where does that come from?
3:02 2. You are co-founder of Single Source Business Solutions. Tell me about Single Source and what sort of individuals and companies are in the wheelhouse for the services you offer?
5:58 3. Single Source is located in the Andress Artist and Entrepreneur Center. Andress was the vision and brainchild of the late Jim Malsch, who we loved having during one of our early episodes of the podcast and who is deeply missed by so many of us.
It seems from the outside that you have picked up where Jim left off in making Andress a special place of special people all working in a shared space as well as a place that convenes community and serves as a hub for Downtown Shreveport.
Tell me some of what’s happening in Andress today and how you see its role?
13:01 4. You are a relationship guy. I once heard you say, “we have to continue to push each other and celebrate each other.” I know the meaning might be obvious. But talk to me more about this, what does it mean to push each other? And what does it mean to celebrate each other?
16:56 5. We’re nearly 150 episodes into this podcast and numerous episodes have gotten into how we have a hard time with our overall self-esteem as a community and communicating our identity, what makes us unique and special. How do you see this? Who are we as a community?